
I just loved the ad. Lots of reasons -
1. It was printed on a broad sheet - The Short List Magazine. So I could absorb it well.
2. The fact that Sony Ericsson did not need to have a tie up with any football team/player to have such an effective correlation between football as a game and the Sony brand is makes me jealous
3. They made 3 big points with one ad
4. Its not cluttered and they have played with blue and white in a awesome way
5. Its eye catching ofcourse and tempting too!
My rating - 9/10
1. It was printed on a broad sheet - The Short List Magazine. So I could absorb it well.
2. The fact that Sony Ericsson did not need to have a tie up with any football team/player to have such an effective correlation between football as a game and the Sony brand is makes me jealous
3. They made 3 big points with one ad
4. Its not cluttered and they have played with blue and white in a awesome way
5. Its eye catching ofcourse and tempting too!
My rating - 9/10
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